How to set up Page-level AdSense ads in your blog

This article describes Page-level ads, a new type of AdSense advertisement which Google has recently introduced.   It includes how to set up these ads if you use Blogger, and some troubleshooting information about them.  

It also describes how to fix an error in the code which is supplied, which causes a message like "Attribute name "async" associated with an element type "script" must be followed by the ' = ' character".

Advertising & Blogger: things to consider

This article discusses some things to keep in mind when you are putting advertising on your blog.

Google Affiliate Network has a widget for UK Bloggers

This Quick-Tip is about the Google Advertiser Network widget becoming available for Blogger users based in the UK.

Chitika now supporting all countries

Chitika is one of the advertising programmes that is an alternative to Google AdSense.

Initially, their ads were only shown to website-visitors who were in the USA and Canada.   That list extended a while ago.   Now they say that they're available in all countries.

Actually, their post makes it sound like you can sign-up as a publisher no matter what country you are in.  But I was signed up while they were still limited to showing ads to USA/Canada visitors, despite not being in those countries.   So I'm pretty sure that they mean their ads will be shown in all countries.

Google Advertisers Network - now has UK advertisers

Google Affiliate Network (one of the alternatives to AdSense LINK, which lets you deal with specific, relevant, advertisers) has signed up 30+ UK based advertisers.  Ref:   http://googleaffiliatenetwork-blog.blogspot.ie/2012/06/announcing-new-uk-advertisers.html

(When you're looking for them, don't forget to set Relationship status to "available", instead of the default  "approved".)

Fingers crossed some of these will also be suitable for my Ireland-focussed blog!

A new advertising option for Blogger: Google Affiliate Network

If you are already an AdSense publisher, then today's announcment about Google Affiliate Network: Introducing Google Affiliate Ads for Blogger may be of interest.

Google Affiliate Network (GAN) is a different type of advertising programme:  instead of getting paid per click, you get paid per purchase (or whatever other key action the advertiser decides).

So far, it's limited to Blogger users who are based in the USA - presumably because this is where most advertisers are.   It's also limited to "select bloggers" - this seems to mean ones whose blog is a good fit with the available advertisers, and the criteria for "a good fit" is as decided by Google.  This is unlike regular use of the Google Advertisers network, where you apply to a particular advertiser based on your own assessment of the fit.

After you have signed up for AdSense (and, I guess been approved!):

IF GAN options are available to you
THEN they will be shown when you are editing a post, in a gadget that appears in the right-hand Post Settings area.   

This means they will only available from the "new", ie post-Sept-2011 blogger interface.

I guess you will be allowed to copy the HTML code for the GAN advertisement from the post editor, and put it into a regular gadget - since you can put regular GAN adverts into your blog in this way.  But this is a detail that should be checked against their terms and conditions:   as with AdSense, the additional requirements for GAN are glossed over when you are accessing it via Blogger, but I expect that they will still apply.

More categories to ban from your AdSense ads

AdSense has added 88 new categories to the list of advertisement-topics that can be blocked from your sites, including apparel, business, family and sports. The may make it easier to keep ads for competitors off
your blog.

You can block a maximum of 50 categories - and there is still no way to block categories by site.

Ref: How to block competitors ads from your site.

Blogger / Amazon integration is finished - what are our options now?

This article is an update about the interaction between Blogger and Amazon, and what options Blogger users have instead.

Chitika overview

This article is an introduction to the Chitika advertising programme, which is one of the alternatives considered by bloggers whose sites are not eligible to use Google AdSense.

Using Google Analytics to get statistics about AdSense performance on your blog

This article is about how to set up your blog so it collects data about your AdSense performance, using Google Analytics.

Blocking specific AdSense advertisers from your site

You can stop ads from specific AdSense advertisers from appearing on your blog - provided you know the URL that those advertisers are using.

Blocking categories of AdSense ads from your Blog

This article is about how to restrict the types of advertisements that AdSense places on your blog.  
 
If you don't have an adult-content warning flag on your blog, then doing this is almost essential for AdSense users, so that you comply with Blogger's Terms and Conditions and ban ads about sex / sexuality.

AdSense and AdWords - what's the difference?

This article explains the difference between AdSense and AdWords, from a Blogger's perspective.

Chitika | Select - expanding beyond search-traffic

On Mon 8 March, Chitika are introducing Chitika Select, a new advertising product that displays ads to some additional readers.  This article is an initial overview of the implications for Blogger users.


Background:

Previously I've given an overview of Chitika.

At the time I wrote it, ads were only shown to visitors from the US and Canada (based on their IP address) who got to the website by searching.   That has now changed.


What's Changing?
From Mon 8 March 2010, Chitika are introducing a new product called Chitika | Select, which they're describing as an upgrade to Chitkia | Premium.  Under this new approach, ads will be displayed to readers who get to your site by search AND to others who some statistical techniques have predicted are more likely to click on ads.


Impact for Blogger users and readers.

On Mon 8 March 2010, all existing Chitka | Premium ads will be upgraded to Chitika | Select - unless you opt-out of this by logging in to your account, going in to the My Account tab, and ticking the option(s) at the very bottom of the page.

Your US and Canada readers may start to see more ads:

• Whether or not the do depends on their behaviour (and I'm guessing it will take a while to work out what sort of factors mean that people are predicted by be ad-clickers).
• Worst-case, seeing more ads could convince more readers to install ad-blocker software.

Some ads (but not all of them) may look different - we don't have any details about this yet, and I'd guess won't until 8 March at least.

The announcements say that Chitika | Select ads will include both pay-per-click and pay-per-impression (CPM) banner and image ads, but they don't actually say whether the latter are a new feature being introduced with Select or not.  The way that the opt-out feature is presented makes me think that they're probably new, though.


What's not changing:

Readers who

• didn't get to the blog by searching, and 
• who also aren't included in the group that Select ads are shown to

will continue to not see any Chitika ads:   the ad-space simply collapses, without showing anything else or displaying alternative ads

The alternative-ads feature will continue to work for Chitika Premium ads, but it wont' be there for Select.

There are some other Chitika products apart from Premium, but they're more focussed to shopping sites, so probably not used by Blog-spot users, and they don't appear to be affected.

For now, Chitika Select is only available for US/Canada readers.   They say that the technology introduced behind Select will let them change this in the future, but it's not changing for now.

---

Related Articles:



Chitika Overview

Putting Chitika ads into your Blog

Extra customization of Chitkia ads

And from Chitika:

• The blog-posting announcing the change
• Their white paper giving more background
• Opting out of Chitika Select
• Your questions Answered

Setting up AdSense on your Blog

This article is about the issues involved with using AdSense ads on Blogger blogs.  It discusses some things you should do (using the AdSense application), even though Blogger doesn't currently enforce them.

Advertising Programmes

This article introduces some of the different advertising programmes that are available to "publishers" - which includes people who write blogs.

Targeting AdSense ads to a subset of page content

There are some websites where contextual targetting is not a good idea, because they attract the wrong sort of advertisements.  For AdSense, one  work-around is to target your ad-content to a certain sub-section of the overall post..